If you’re a business leader, your inbox has become flooded with emails which look polished, have great grammar but say nothing to inspire action. Welcome to the era of AI-generated outreach. It is a lazy seller’s excuse to avoid doing the real work of creating...
Most companies spend very little time, if any, developing their sales message and making sure it works. We’ve made a science out of it!
It’s almost impossible to find Messaging Strategists with deep business development experience who can craft sales language that initiates strong connections with prospects.
Our Messaging Strategists design sales language which captures the attention of the right prospects and moves them through the sales process.
Our trademarked sales messaging services have been adopted and endorsed by Verne Harnish’s Scaling Up Coaches Worldwide, along with many other organizations.
Our Moment of Yes® and Kopp GAP Method of Sales Messaging® services provide superior messaging for every part of your sales process including:
getting in the door for the first meeting with executive level prospects
talk tracks for prospect meetings (including “high gain” questions)
prospect follow-up
moving proposals forward
closing the sale
objection responses which work
increasing sales with current clients
expanding to other decision makers within client companies
Learn more about our services:
Entire deals can be won or lost on the basis of a single sentence. Make sure your team knows the right sentences. We can also train your sales team to use sales messaging, so they don’t “practice” on your important prospects.
“You only get one shot with a prospect, so… be certain you can articulate how you will be indispensable to your ideal prospects. You won’t get a second chance.”
How sure are you that your sales messaging is superior and that your team consistently uses the right words?
Accelerate sales results with superior messaging.
The Latest Insights
Does Your Sales Message Cause Prospect F.O.M.O.?
F.O.M.O. is an acronym for Fear Of Missing Out. This term, popular amongst college students, applies to adults too. It is the feeling that even though the calendar is full of important events and responsibilities, there’s something else more enticing, more urgent,...
The Difference Between What Sales Costs and What You Are Actually Paying
Let’s unpack that. Most business owners think they understand what their sales department costs. You can see the salaries, commissions, and software subscriptions. It all sits neatly on a P&L. But that number is not the full story. There is a massive difference...





