Best Practices

Spotting Sales Imposters

Spotting Sales Imposters

Simply put, 100 percent of the top performers prepare, while imposters are content to improvise. This is not just true in business; you see it in everything from sports to politics and the performing arts. Olympic gymnasts train thousands of hours for four minutes of...

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What else? Who else? What’s bigger than that?

What else? Who else? What’s bigger than that?

Maximizing relationships means you find ways to get new dollars from existing clients. Generally speaking, you want to work to increase your share of sale with your clients that may need more from you. You want to purposefully work toward getting a bigger “piece of...

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The New Paradigm of Selling

The New Paradigm of Selling

We can’t control the economic climate we work in, but we can face it and make the most of it. Ten years ago, you could offer to save a company 10 percent on a product or service, and that might have been enough to close the sale. Now, that kind of savings is not worth...

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When Your Prospect Chose Someone Else

When Your Prospect Chose Someone Else

I was recently training a client’s sales team. One seller asked me for ideas on keeping in touch with a prospect AFTER he was told “no”. He had competed for an RFP and was not awarded the business despite developing a great relationship with the prospect. I suggested...

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What’s Better…Transactional or Consultative Selling?

What’s Better…Transactional or Consultative Selling?

What’s better, consultative or transactional selling? It depends on the situation and the company’s goals. The problem comes when you need one approach and miss sales because you have the other. As an example, a seller can sell one item to one decision maker OR sell...

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When to Give Up on a Prospect

When to Give Up on a Prospect

When decision makers say, “No thank you," should you keep trying or cut your losses?  My experience is that as long as the prospect is someone whom your research indicates is an “A” level prospect there is no reason to give up, unless you receive new information that...

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Fix the Right Sales Problem

Fix the Right Sales Problem

For many, fourth quarter can be a time to reflect on decisions made over the last year. What worked, what didn’t? What to continue doing to meet your goals and what to stop doing? As you may be embarking on this kind of reflection as well, I thought it would be...

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