Next time you’re in a room full of business owners, try asking ten of them to define business development. Chances are, you’ll get ten different answers. Some might use the term interchangeably with “marketing,” while others think of business development as whatever...
Best Practices
Protect Your Pipeline!
Some business leaders think their office building is their company’s most important asset and others think it’s their intellectual property. I believe your pipeline is your company's most important asset. If you want to avoid unnecessary peaks and valleys in yearly...
When Your Solution Is Not the Right Fit
Picture this: you’re meeting with your dream prospect. It’s the meeting which took months to land, the one which could lead you to make your challenging sales goals this year. As the conversation progresses and the prospect shares more about what he needs, you start...
When Prospects Answer The Phone -Intrigue Them With Two Sentences And A Question
In the past, I’ve written about how to leave a prospect a six-sentence voicemail which makes an impact. But what do you say when you get someone live on the phone? You can’t stuff a six-sentence voicemail into a conversation and expect it to work. And, you won’t get a...
Relationships Can’t Be Forced
Too often salespeople skip relationship building to try to close deals faster. In doing so they risk losing sales to competitors willing to put in the time to create relationships. Before blaming sellers for sloppy salesmanship, look at management to see if anything...
These Six Sentences Are Key to Leaving a Voicemail
It was a very busy Monday at Kopp Consulting. As I was going through each task on my checklist, I needed to call a potential client. But before I even picked up the phone, I prepared what I would say if I reached his voicemail instead of him. No matter how busy I am,...
Why Inbound Marketing Alone Doesn’t Always Deliver High Level Prospect Meetings
It’s no secret that buyer behavior has changed with the ease of information access we all enjoy through the internet. With a click of the mouse, we can get what we need to evaluate new products and services. There’s no doubt that shifting some dollars to digital...
No Sale Left Unturned: Clean Up At Conferences with 3 Overlooked Sales Strategies
Over the last year I’ve heard several stories about lost sales opportunities. Many occurred as a direct result of post-conference oversights that could have been avoided. It happens too often. Join me by shaking your head as you read the story below. Then, vow to...
How to Increase Revenue Generating Activities
I give a lot of seminars on business development; how to get in the door with prospects, how to get better outcomes from prospect meetings, how to overcome objections, how to increase sales with current clients, you get the idea. Whether I have business owners, VP’s...
We Did It!
You helped make Biz Dev Done Right an Amazon BEST SELLER! Thanks for your support! I hope you'll continue to help me share these important insights so that more and more businesses can overcome their sales challenges and generate the revenue they deserve....
SmartCEO Names Kopp Consulting a Future 50 Award Winner
"I am so proud that Kopp Consulting was named a New Jersey SmartCEO Future 50 winner" – Caryn Kopp, Chief Door Opener The Future 50 Awards program is the largest SmartCEO awards program of the year, honoring companies that represent the future of the...
Your Message Sucks…Here’s Why
While most of us need a second chance now and then in life, there are rarely second chances in business development. You can’t call a busy vice president or CEO a second time and say, “Hey, our first conversation really didn’t go the way that I wanted it to. Can we...